Client: CCgroup
Role: Integrated Agency
Activity: Brand and Website Development
What did we do:
The brief was to refresh the brand identity, reposition CCgroup within the PR market place and re-launch the company online.
Our response was to conduct a brand footprint of the agency in terms of their service offering, culture, client work and performance. We then designed a new brand identity (new logo and brand guidelines) and positioning statement based on the output of the brand footprint research.
Website development included interactive/social content such as blogging functionality, full SEO (search engine optimisation), a scalable CMS (content management system) and analytics.
www.ccgrouppr.com